Shereen Allam was born in Alexandria, Egypt. She studied Business Administration in the American University in Cairo and graduated with highest honors. At the age of 20 she took her first job as a Public Relations Officer in an economic magazine and then moved to hold the post of the Office Manager of the CEO of AT&T Egypt. She then applied to the UNESCO Cairo Office and held a permanent post at the UN. All through this her entrepreneurial instincts were pushing her towards establishing her own company in 1990. She established a manufacturing company for baby clothes. She designed, manufactured and distributed her own line of clothes under the name of Baby Boom. She started with 3 machines and ended up after 3 years with 50 machines and 80 employees and a distribution chain of 200 shops. She ran my own shop for 8 years in Grand Mall Maadi and it was a pioneer in the way it displayed and served its clients. Next to her baby clothes line, she added no less than 80 items from around 40 suppliers. Until in the end of 2000 she sold her business and moved on to open with her husband another company in the field of recycling of printer cartridges. They wanted to raise the awareness of our society environmentally. They managed to make around 250 national and multinational organizations more aware that by saving their empty printer cartridges and recycling them with us and getting a cartridge that gives them superb printing quality, they are not only saving the environment from toxic wastes but they are also saving more than 40% of their printing budgets. They also moved on during the past couple of years to expand their company by adding 3 or 4 departments namely hardware maintenance, hardware and computer accessories trading and getting an agency or two on the way. Their company today is the number one distributor of compatible printer cartridges in Egypt with over 200 companies as their prime clients.
During her 28 years of experience of Entrepreneurship she trained personally each and every employee (around 200) she had whether they are workers or administrative staff and until today she hears their success stories in life.
She is a certified trained facilitator and currently she is facilitating an online program for university students. She also consults startup business ventures and helps young entrepreneurs as she is certified by a course taken with the Rady School of Management in San Diego in 2004 in Entrepreneurship.
She founded and co-manages a marketing company called Jzoor which supports startups to grow and sustain locally, regionally and internationally.
Shereen is also the recipient of TIAW Award and the Top 50 Women Performing in Egypt Award for 2017.